By Sara K 7 June 2024 | 2:30 pm

How Market Making Unlocks Successful Crypto Listings

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The post How Market Making Unlocks Successful Crypto Listings appeared first on Coinpedia Fintech News

Launching a new token/coin in the crypto market is a defining moment for any crypto project. Market-making helps ensure the success of such new tokens/coins by managing markets on exchanges, providing liquidity, and creating beneficial trading conditions. On the other hand, strategic exchange listings for a crypto project help increase the project’s visibility among potential investors. It also improves the credibility of said project. The combination of market-making and strategic exchange listing plays a vital role in the success of any crypto project. 

As the crypto market grows, it becomes increasingly challenging for new projects to scale and maintain sufficient liquidity. Every founder wants their crypto project to succeed and achieve an effective market presence like Bitcoin, Ethereum, etc. Still, the competition is fierce, especially when new projects are launched almost daily. These new projects can easily get lost among the competition.

Why is market-making so important?

For investors in crypto assets, as with any other investment, one of the primary factors is the ability to easily buy or sell an asset at any time. Profits can only be realized by cashing in on gains. In the crypto sphere, liquidity means having buyers when you want to sell your asset and sellers when you want to buy, without significantly impacting the price. A market is considered healthy when there are enough buyers and sellers. Market makers ensure the availability of financial resources for uninterrupted transaction execution.

Market making makes price manipulation unlikely by ensuring controlled price movement that benefits both retail and institutional investors. Since the crypto sphere is less regulated than traditional markets, many seek to influence the market in their favour. By providing sufficient financial resources, market-making makes it harder for individual players or groups to control prices.

EasyMM’s Expertise

EasyMM offers innovative solutions to overcome the challenges faced by crypto projects, including:

  • Increased price spreads
  • Organic volume growth
  • Long-term success
  • Reduced price volatility

EasyMM aims to stimulate organic trading growth. The use of flash loan algorithms and DEX support ensures seamless transaction execution for users. EasyMM also connects to clients’ mempools for faster order execution compared to competitors using third-party software. EasyMM also prioritizes research and development to provide clients with the best trading solutions. All of them are developed by in-house specialists, giving projects a competitive edge. 

The combination of advanced algorithms, dynamic order book management, and innovative profit-generating tools helps crypto projects stand out by attracting new traders, maintaining liquidity, and creating organic market dynamics.

How to Achieve Strategic Exchange Listings?

Every successful crypto project is represented on a decentralized (DEX), centralized (CEX) exchange, or both. Each type of exchange has its own advantages and disadvantages. With the professional guidance of firms like EasyMM, it becomes easier for new crypto projects to navigate the complex landscape of DEXs and CEXs. To achieve a strategic listing that contributes to a project’s success, reputable experts who understand the market are needed. In addition, to gain global visibility and liquidity, a project must be listed on well-known exchanges.

Often, crypto project founders waste precious time and resources trying to get listed on top-tier exchanges right away. Although this seems like a noble goal, it’s usually counterproductive. According to Danil Kozin, head of sales at EasyMM, the key to a successful listing is usually to start small and build a solid foundation. Mr. Kozin believes that projects should target second-tier CEXs like BingX, Bitget, MEXC, etc., explore different markets, and grow their community. A strong community on second-tier exchanges can accelerate listing on top-tier exchanges like Binance and Coinbase.

EasyMM has a team of experts who evaluate and identify the most suitable exchanges to meet each project’s unique requirements. The team evaluates the trading volume and liquidity on the exchange, the cost of listing on the exchange, how secure the exchange is, and additional services offered, such as IEO, IDO, internal promotion, etc. 

Tailored Strategies for Success

EasyMM works closely with clients to understand their vision and goals and develops customized strategies to achieve them. Dedicated account managers provide personalized support and advice to clients to meet their market needs. EasyMM also develops tailored strategies such as generating targeted trading volumes, stimulating uptrends, and implementing a controlled cash-out strategy designed to help clients succeed in the market.

Proven Track Record and Transparency

EasyMM’s portfolio includes successful cases of various projects for more than 100 clients worldwide, helping it establish itself as a reliable and reputable partner in the industry. The firm’s commitment to transparency is evidenced by regular reporting and open communication, strengthening trust and collaboration with clients.

Conclusion

With innovative solutions and advanced technologies, EasyMM helps overcome the complexities of market-making in the crypto market. The platform’s customized solutions meet the unique requirements of your project. Visit the EasyMM website today to learn more about market-making services and how to set your project on the path to success.